The Sticking Point Solution
by: Jay Abraham
Here is a book where the phrase “Timing is everything” is more prevalent than ever, in Jay Abraham’s latest book “The Sticking Point Solution”, oh so timely. As many businesses are currently struggling on what to do next in these economic times, the author provides you with a “How-To-Do” methodology that is easy to follow.
He provides excellent guidelines not only for entrepreneurs, but for corporations and senior managers as well.The book is structured into nine focal points, to assist you from a stagnated state, to an excelling growth mode. A few of the topics covered in a question format are: How to conduct yourself during recovery - Are you stuck losing out to the competition?
Are you stuck not selling enough? Are you stuck failing to strategize?
You may be wondering how to prepare and be part of the new economy or the “next wave”. The outlines and exercises provide you with templates to get you to the answers you need. You may find yourself asking “what if” scenario, and end up in a “ah ha” moment.
The exercises featured in this book are also ideal for the “new startup” or a new product line looking for new ways of conducting the launch in these recessionary times.
In summary – a must read - a book to read twice - first time to engulf yourself into the information, while allowing your thought process to work and get you excited again and secondly to actually follow through on the exercises and watch it unfold.
As an entrepreneur and former print media marketer, I pass my thoughts to you. Mary Tezak – owner 4M Trading Company – 4mtrading@rogers.com
Posted in: Business
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