Sheryl Lubbock

Business Profile

At TRIMATRIX Management Consulting Inc., we grow ideas into BOOKS.

• TRI PublishingTM division helps individual and small business authors who want to self-publish and market their books – from business books to stories, poems, life resources and more – content development, edit, design, production, promotion and public distribution. TRIMATRIX offers unique and creative strategies and support.
• Our Kids for Kids BooksTM Young Author Publishing Adventure facilitates publication of the work from students in a class, grade or school collection books – recognizing each child’s written contribution, celebrating their unique effort and energizing literacy through official publication.
• BEL Learning PublicationsTM assists organizations and associations with publishing books that include collections of work that celebrate anniversaries or milestones, offer supportive information to a community of interest, create awareness of an important cause and/or raise funds.

We employ and/or contract a number of women and men who are experts in various aspects of book publication and marketing. Our virtual team personally and efficiently assists our authors and client-organizations with management of any and/or all aspects of book publication. At TRIMATRIX, we are experts at what we do and our goal is to guide our authors from schools and individuals to organizations, to help them publish an amazing book and achieve their authoring goals.

Growing Ideas Into Books®

In 2001, the TRIMATRIX ad-venture began. Now - programs for schools, support and offerings to individual authors, and businesses and organizations, provide unique and personalized support to assist with all aspects of book publication.

Leadership – TRIMATRIX is also about mentoring and teaching others, and growing careers for their team, as well as efficient and cost-effective processes. Sheryl, the Director of TRIMATRIX, has been nominated for the ATHENA Award for her work in regard to mentoring young authors. She received the EMFISYS Award of Excellence in regard to directing and overseeing the work and presentation of 25+ diverse technology team's for a major event. And was a member of the international beta-testing team for Career-Storm in regard to usability testing of a global web-based interactive navigational system.

Case studies on Sheryl’s work have been published in books by Diane Gayeski, Ph.D:

• Capturing Mindshare for Organizational Performance (2002 IABC)
  
• Managing Learning and Communication Systems (2005 Pearson Education-Prentice Hall).

Articles on various authors, published books, and student publications have been often featured in Southern Ontario news. Sheryl’s article “Betwixt and Between – inventing and nurturing a business” won the Company of Women’s Tell Your Story Contest and was published in the Summer 2010 issue of Company magazine.