Sales and Marketing

Do you have one? Are you one? Do you need one? In continuing to learn the skills of building your business by referral, centres of influence, contact spheres and hubs are extremely valuable. They become your most active networking relationships and in many cases, can become the primary source of ongoing referrals to your business. One of the myths in the business by referral world is that you have to know a lot of people, and all those people must refer business to you. That’s just not true.

When you hear that statement, whose name comes to mind? It’s a famous “Donald-Trump-ism” and I use it a lot! I was listening, with great interest, last week (while at the incredible Trump International Beach Resort in Miami) to the words and...

Have you heard the expression: “If you keep doing what you’re doing, you’ll keep getting what you’re getting!”? To expect different results is the definition of insanity. For our business to grow, there are times when we must stop, review, assess...

It’s really easy for many people to fall into the ‘victim mentality’ and I hear it a lot these days! Now, please realize that I am talking about things over which you have control – like birthday celebrations, weddings, the way you run your...

Business by referral. Those three simple words are music to a businessperson’s ears. Business by referral means that someone talked to someone else about you, and your business, and that someone else contacted you. What a great way to generate new...